BluIP replaces your aging hotel phone system (PBX) with a cloud platform and an AI assistant that answers guest calls, books upgrades, and frees your front desk to sell.
Why Now
NEC has exited the market. Mitel filed for bankruptcy. The hotel phone systems you've relied on for a decade are being wound down — and the bills keep going up while the features stand still.
Bankrupt vendors stop investing in maintenance. Outages mean dropped guest calls, lost bookings, and frustrated guests at check-in.
Legacy vendors raise prices during restructuring while innovation stalls. You pay more every year with no path to modern AI features.
BluIP specializes in seamless cutovers from NEC, Mitel, Avaya, and Nortel. Guest service stays live throughout the entire migration.
What You Get
AIVA is BluIP's AI assistant for hotels. It answers guest calls, opens service tickets, applies room-charge credits, upsells amenities, and captures revenue — without human intervention.
AIVA recognizes guests who are checked-in on property in real time, personalizing every interaction and routing requests to the right team.
Guest requests automatically generate and route service tickets to the right department with zero manual input.
Upsell room upgrades, dining reservations, spa bookings, and paid amenities — automatically, every call.
Engage guests across every channel — phone, web chat, SMS, and mobile app — with one consistent AI on the back end.
Native integration with Oracle OPERA Cloud as one of Oracle's official hospitality integration partners — plus all leading property management systems.
AIVA applies guest credits and billing adjustments to the room folio automatically, taking work off the front desk.
Why BluIP
Most cloud-phone vendors resell someone else's network. BluIP is a licensed telecom carrier that owns the network end-to-end. That's how we deliver capabilities others can't — like detecting an in-house guest the moment they pick up the phone.
What That Means For You
Hotels running BluIP cut inbound call volume to the front desk by more than half within the first quarter. Your team stops triaging Wi-Fi questions and gets back to selling stays.
Trusted by Leading Brands
From luxury resorts to global flag brands, leading hotel operators run guest communications on BluIP.
2,200+
Hotels deployed
450K+
Rooms connected
13+ yrs
Hospitality focus
Simple Process
We audit your current PBX infrastructure, identify integration points with your PMS, and map a migration plan with zero disruption to guest services.
Our white-glove team handles everything. We configure AIVA with your property's specific workflows, train your staff, and go live with zero downtime.
Post-launch, we continuously optimize AIVA's performance using real interaction data, expanding automation and driving measurable ROI improvements.
Questions?
Typical deployments complete in 4-8 weeks depending on property size and complexity. Our white-glove team handles the entire process. We guarantee zero downtime during the transition, so guest services continue uninterrupted throughout.
Yes. BluIP is one of Oracle's official hospitality integration partners with native support for Oracle OPERA Cloud, plus all leading property management systems. We also connect to guest messaging apps and in-room smart-device platforms.
BluIP is a licensed telecommunications carrier, not a reseller. This gives us end-to-end control over network infrastructure, enabling capabilities like real-time on-property guest detection that competitors simply cannot replicate. Combined with our 13+ years of hospitality-specific expertise, we deliver solutions purpose-built for hotels.
AIVA autonomously handles frequently asked and non-revenue-generating questions that typically consume front desk time: directions, hours, amenity inquiries, Wi-Fi issues, and more. This frees your staff to focus on revenue-generating activities like securing reservations, upselling services, and providing personalized guest care.
Yes. BluIP has been named a Marriott International Approved Provider for hotel voice solutions after completing their rigorous vetting process. AIVA is also available on the Oracle Cloud Marketplace.
Join the network of luxury hotels and resorts that trust BluIP for enterprise-grade cloud communications and AI-powered guest experiences. Schedule a personalized demo today.