BluIP
Built for Hotels & Resorts

Enterprise Cloud Phone Systems & AI Guest Automation for Hotels

Replace your legacy PBX. Automate up to 80% of guest calls, room service, and housekeeping requests.

Hotel Phone SystemCloud PBX / UCaaSContact Center (CCaaS)AI Guest AutomationVoice + Chat + SMS

BluIP replaces your aging hotel phone system (PBX) with a carrier-grade cloud platform and AIVA — an AI assistant that answers guest calls, automates room service and housekeeping tickets, and frees your front desk to sell.

2,200+hotels
·
450,000+rooms
·
Marriott Approved
·
Oracle Cloud Marketplace

4–8 Weeks

Deployment

100%

Uptime SLA

E911 Ready

Compliance

OPERA + More

PMS Integration

Request a Demo

No commitment required. We respond within 24 hours.

Hotel Guest & Room Service Automation

Automate Guest & Room Service Requests — Without Adding Staff.

AIVA, BluIP's agentic AI for hotels, takes guest service requests by phone, SMS, chat, and mobile — then opens the right ticket, charges the right folio, and routes the right team. Up to 80% of guest interactions handled with zero human touch.

Room Service Automation

AIVA captures the order, sends it straight to the kitchen POS, and posts the charge to the guest folio — no front desk handoff.

Housekeeping Requests

Extra towels, late checkout, turndown, amenity drops — AIVA opens housekeeping tickets and routes them to the on-shift team automatically.

Guest Service Tickets

From maintenance issues to engineering callouts, AIVA opens, prioritizes, and tracks service tickets through resolution in your existing system.

Upsells & Bookings

Spa, dining, late checkout, room upgrades — AIVA upsells revenue-generating amenities on every guest interaction, around the clock.

Hospitality-Specific AI

Built for hotel guest workflows — not a generic chatbot.

AIVA is trained on hospitality interactions, integrates natively with Oracle OPERA Cloud and major PMS platforms, and uses on-property guest detection to personalize every conversation.

Why Now · Hotel Phone System Replacement

Enterprise Hotel Phone System Replacement

Your hospitality PBX vendor is going away. We replace it — with zero downtime.

NEC has exited the market. Mitel filed for bankruptcy. The hotel phone systems you've relied on for a decade are being wound down — and the bills keep going up while the features stand still. BluIP is the carrier-grade cloud replacement built specifically for hotels and casino resorts.

ReplacesNECMitelAvayaNortelCisco LegacyOn-Prem PBX

Rising Downtime

Bankrupt vendors stop investing in maintenance. Outages mean dropped guest calls, lost bookings, and frustrated guests at check-in.

Rising Costs

Legacy vendors raise prices during restructuring while innovation stalls. You pay more every year with no path to modern AI features.

Zero-Downtime Cutover

BluIP specializes in seamless cutovers from NEC, Mitel, Avaya, and Nortel. Guest service stays live throughout the entire hospitality PBX migration.

What you get with the BluIP hospitality cloud phone system

Guest room phones with E911 compliance & wake-up calls
Front desk, concierge, F&B, and back-office extensions
Native PMS integration (Oracle OPERA Cloud + others)
Voicemail-to-email, call recording, analytics dashboards
100% uptime SLA on a licensed carrier network
AIVA AI assistant included — voice, chat, SMS, mobile
Replaces NEC, Mitel, Avaya, Nortel & legacy on-prem PBX
4–8 week deployment with zero guest-service downtime

Meet AIVA · The AI That Runs Your Phones

Automate Hotel Guest Services with AIVA.

AIVA is BluIP's agentic AI for hotels. It answers guest calls, captures room service orders, opens housekeeping and maintenance tickets, applies room-charge credits, and upsells amenities — without human intervention. Pays for itself by replacing front-desk overflow with measurable revenue.

On-Property Detection

AIVA recognizes guests who are checked-in on property in real time, personalizing every interaction and routing requests to the right team.

Automated Service Tickets

Guest requests automatically generate and route service tickets to the right department with zero manual input.

Revenue-Generating AI

Upsell room upgrades, dining reservations, spa bookings, and paid amenities — automatically, every call.

Voice, Chat, SMS & Mobile

Engage guests across every channel — phone, web chat, SMS, and mobile app — with one consistent AI on the back end.

Connects to Your PMS

Native integration with Oracle OPERA Cloud as one of Oracle's official hospitality integration partners — plus all leading property management systems.

Room-Charge Credits

AIVA applies guest credits and billing adjustments to the room folio automatically, taking work off the front desk.

Cloud Contact Center for Hotels

One platform for CCaaS, UCaaS & Hotel Communications.

BluIP unifies your hotel phone system, contact center, reservations queue, and back-office collaboration on a single carrier-grade cloud — so guests get answered faster, agents get smarter routing, and management gets one dashboard for everything voice.

  • Cloud Contact Center (CCaaS) for reservations, group sales, and guest support
  • Unified Communications (UCaaS) for front desk, F&B, engineering, and corporate teams
  • Skills-based routing, IVR, queue callbacks, and real-time supervisor dashboards
  • Omnichannel: voice, SMS, web chat, and mobile app — one agent desktop
  • AI-assisted live agents with on-property guest detection and PMS context
  • Quality monitoring, call recording, and AI-driven sentiment analytics

Built for hospitality contact centers

Reservations, central guest service, and group sales — all on one cloud.

50%+

Call volume offloaded to AI

100%

Carrier-network uptime SLA

24/7

Multilingual AI agent coverage

1

Unified platform — voice, chat, SMS

CCaaSUCaaSIVRACDOmnichannelAI RoutingWFM-Ready

Why BluIP

We're the carrier — not a reseller.

Most cloud-phone vendors resell someone else's network. BluIP is a licensed telecom carrier that owns the network end-to-end. That's how we deliver capabilities others can't — like detecting an in-house guest the moment they pick up the phone.

  • Enterprise-grade cloud phone system with full redundancy
  • Real-time on-property guest detection at the network level
  • Direct carrier routing for crystal-clear call quality
  • 100% uptime, end-to-end control over security and compliance

What That Means For You

Up to 80% of guest calls handled by AI — zero downtime, zero handoffs.

Hotels running BluIP cut inbound call volume to the front desk by more than half within the first quarter. Your team stops triaging Wi-Fi questions and gets back to selling stays.

Marriott International Approved Provider · Oracle Cloud Marketplace

Trusted by Leading Brands

Powering 2,200+ hotels — including the brands you stay at.

From luxury resorts to global flag brands, leading hotel operators run guest communications on BluIP.

Ritz-Carlton logo
Hyatt logo
Hilton logo
IHG logo
Four Seasons logo
Waldorf Astoria logo
W Hotels logo
Loews logo

2,200+

Hotels deployed

450K+

Rooms connected

13+ yrs

Hospitality focus

Simple Process

From Legacy to Cloud in 3 Steps

01

Discovery & Assessment

We audit your current PBX infrastructure, identify integration points with your PMS, and map a migration plan with zero disruption to guest services.

02

Seamless Migration

Our white-glove team handles everything. We configure AIVA with your property's specific workflows, train your staff, and go live with zero downtime.

03

Optimize & Scale

Post-launch, we continuously optimize AIVA's performance using real interaction data, expanding automation and driving measurable ROI improvements.

Questions?

Frequently Asked Questions

Typical deployments complete in 4-8 weeks depending on property size and complexity. Our white-glove team handles the entire process. We guarantee zero downtime during the transition, so guest services continue uninterrupted throughout.

Yes. BluIP is one of Oracle's official hospitality integration partners with native support for Oracle OPERA Cloud, plus all leading property management systems. We also connect to guest messaging apps and in-room smart-device platforms.

BluIP is a licensed telecommunications carrier, not a reseller. This gives us end-to-end control over network infrastructure, enabling capabilities like real-time on-property guest detection that competitors simply cannot replicate. Combined with our 13+ years of hospitality-specific expertise, we deliver solutions purpose-built for hotels.

AIVA autonomously handles frequently asked and non-revenue-generating questions that typically consume front desk time: directions, hours, amenity inquiries, Wi-Fi issues, and more. This frees your staff to focus on revenue-generating activities like securing reservations, upselling services, and providing personalized guest care.

Yes. BluIP has been named a Marriott International Approved Provider for hotel voice solutions after completing their rigorous vetting process. AIVA is also available on the Oracle Cloud Marketplace.

Get a Hotel Phone System Quote & AIVA AI Demo.

One conversation covers both: a quote on your hotel phone system replacement (cloud PBX + contact center) and a working demo of AIVA automating room service, housekeeping, and guest service requests at your property.

  • Hotel phone system / hospitality PBX quote (replaces NEC, Mitel, Avaya)
  • Live AIVA AI demo on your property's use cases
  • Cloud Contact Center (CCaaS) and UCaaS scoping
  • ROI analysis based on your current telecom spend
  • Migration timeline and zero-downtime guarantee
  • No commitment required

Get a Quote + AIVA Demo

No commitment required. We respond within 24 hours.